What does Asendr include?

Asendr combines three workflows in one system: AI voice practice for reps, real-call recording and coaching signal for live meetings, and Farsight pre-call research for account prep.

Who uses it day to day?

Reps use it to practice scenarios, review scorecards, capture live call evidence, and prepare for meetings. Managers use it to assign practice, review coaching priorities, and track team visibility. Business owners get business-wide dashboards across teams.

How does rollout work?

Teams start by setting up their workspace, defining stages and scenarios, and inviting reps or managers. From there reps can start AI practice immediately, and live-call review starts once Google Calendar or Outlook is connected for supported meetings.

Is this only for onboarding new reps?

No. It helps with onboarding, but it is also built for ongoing coaching, manager-led practice assignments, real-call review, and keeping preparation standards high across the whole team.

What integrations are supported today?

The live-call workflow supports Google Calendar or Outlook connections and captures supported Google Meet or Microsoft Teams meetings. Teams can also connect Slack for notifications, and reps can still create manual recordings when needed.

How should buyers evaluate it before getting started?

Start with the public proof library and ROI guides, then book a demo or use the signup flow if you want the workspace tailored to your team. The goal is to confirm fit for your sales motion before you expand usage.

What is included in Asendr pricing?

Asendr pricing is built around AI practice, real-call scoring, manager visibility, Farsight research, and proof workflows for B2B sales teams.

Who is Asendr pricing for?

Asendr pricing is for B2B sales teams that need reps ready faster, want clearer coaching signal, and want a repeatable training workflow without enterprise complexity.

What should buyers do before a demo?

Review the public ROI and onboarding guides, bring your team size and current coaching bottleneck, and use the walkthrough to choose a pilot, growth, or enterprise path.

Does Asendr offer a pilot?

Yes. The recommended starting point is a 30-60 day pilot with one team, configured scenarios, manager review, and a first proof review before expansion.

Pricing

Scale sales coaching with the proof your team needs.

Asendr pricing is built for B2B teams that want reps ready faster, managers acting on clearer coaching signal, and leadership seeing evidence before a larger rollout.

Book pricing walkthrough Review ROI guide

Recommended entry point

One team, one proof loop, one decision.

Pilot length: 30-60 days
Team size: 5-10 sellers
Decision output: Expand, refine, or pause

Validate with one team

Pilot

€499-€999/month

5-10 active sellers · 30-60 days

For founders and revenue leaders who want proof before a broader rollout.

One workspace launched with your sales motion
Starter scenarios and scorecards configured
AI practice plus manager review workflow
First proof review at the end of the pilot
Pilot fee credited toward an annual plan

Start a pilot

Recommended

Main plan

Growth

€79/active seller/mo

€599/month minimum

For active sales teams that need practice, real-call evidence, and manager coaching rhythm.

AI voice roleplay and post-call scorecards
Real-call capture from Google Meet or Microsoft Teams
Manager assignments and team coaching dashboard
Farsight pre-call research for reps
ROI proof dashboard for leadership reviews

Book pricing walkthrough

Scale with control

Enterprise

From €18k/year

Multi-team rollout

For teams that need custom rollout, security review, and executive reporting.

Multi-team rollout and custom playbook setup
Advanced admin, governance, and reporting needs
Security review and procurement support
Priority onboarding and success checkpoints
Custom integration and data requirements scoped together

Talk to founder

Active sellers

Reps using practice, real-call review, or Farsight.

Managers

Included for review, assignment, and coaching workflows.

Admins

Founder and workspace admin access is included.

Compare

Choose the buying path that matches your rollout risk.

The pilot validates team fit. Growth runs the recurring coaching loop. Enterprise adds the controls larger organizations need.

Capability	Pilot	Growth	Enterprise
AI voice roleplay	Included	Included	Included
Post-call scorecards	Included	Included	Included
Manager dashboard	Included	Included	Included
Real-call capture	Pilot scope	Included	Custom volume
Farsight research	Limited	Included	Custom limits
ROI proof review	End of pilot	Monthly	Executive cadence
Custom onboarding	Launch setup	Standard	Priority
Security/procurement support	Basic	Basic	Advanced

ROI logic

Price against the improvement loop, not a single AI feature.

Asendr is most valuable when practice, real calls, and manager action reinforce each other every week.

Ramp faster

Move reps from onboarding material to scored buyer conversations sooner.

Coach more reps

Give managers a clear queue of who needs help and what to assign next.

Prove the loop

Connect practice, real-call evidence, and improvement trends in one view.

Rollout

What happens after you book.

The first conversation should end with a concrete launch path, not a vague product tour.

Map the motion

Align on team size, call type, sales stages, and the coaching problem that needs proof.

Launch one team

Set up scenarios, invite sellers and managers, and start practice plus call capture.

Review evidence

Use the first practice and call signals to decide whether to expand, refine, or pause.

Why not just use a call recorder?

Call recorders capture what happened. Asendr connects live-call evidence to practice assignments, scorecards, and manager action.

Can we start with one team?

Yes. The recommended motion is one team, a focused set of scenarios, and a short proof review before expansion.

Do we need clean CRM data first?

No. Teams can begin with AI practice and calendar-based call capture, then layer deeper data workflows as the rollout matures.

How do we prove ROI?

Start with ramp time, completed practice, call-quality movement, manager coaching coverage, and the first real-call improvement signals.

Is this only for onboarding?

No. Onboarding is the entry point, but the system is built for ongoing coaching, real-call review, and playbook reinforcement.

What happens after a pilot?

You review usage, score movement, manager adoption, and real-call evidence, then decide whether to expand into Growth or Enterprise.

Final step

Start with a pricing walkthrough.

Bring your team size, sales motion, and current onboarding bottleneck. We will map the lowest-risk path to first proof.

Book pricing walkthrough

Public resources

Use the ROI and onboarding guides before the demo

These stay ungated so sales leaders, founders, and finance stakeholders can evaluate the buying logic before committing to a rollout.

Ungated guide

How to Measure Sales Training ROI

Use this framework to sanity-check whether a coaching or training investment will actually change ramp, quota, and win rate.

Read the guide

Ungated guide

AI Sales Coaching Guide

Understand how AI sales coaching works, what it should cost, and where it fits into a modern revenue team.

Read the guide

Ungated guide

Sales Onboarding Best Practices

A public roadmap for teams trying to shorten ramp time and improve first-call quality without building everything from scratch.

Read the guide

Capability

Pilot

Growth

Enterprise

AI voice roleplay

Included

Post-call scorecards

Included

Manager dashboard

Included

Real-call capture

Pilot scope

Included

Custom volume

Farsight research

Limited

Included

Custom limits

ROI proof review

End of pilot

Monthly

Executive cadence

Custom onboarding

Launch setup

Standard

Priority

Security/procurement support

Basic

Advanced